los angeles social media agency | EG entertainment | YouTube Video Marketing insights
The most important factor in social media is search, which essentially means Google. Everything from the internet alls starts with a search. If someone is looking for a plumber in their local area, a typical keyword search term may be, “los angeles plumbers”. If someone is looking for a product they might search, ” best facial cream”. What usually happens after that is the following:
1. People scan the organic listing first than move to the paid ads on top and the right hand column.
2. Next, they look through the listing to see what is most relevant to their search terms.
3. Most listings are usually websites or blog links that have paid thousands of dollars for SEO.
4. So what’s the difference from what we do? What we do is add video to the listings and get those ranked on the first page instead of web links so your video becomes a billboard on the world wide web.
5. Why? because Video converts more than any other marketing tool (55% more). Its the next best thing than being there in person. It also allows you to convey your message, a.k.a./story in the most effective, emotional and engaging way. It can be used as a great tool to create interaction with your audience with YouTube’s linking capabilities. More importantly, Video is the last medium in advertising. It’s the best way to tell a story and telling a story is the best way to connect with the human soul.
6. Getting your video on the first page of Google is the NEW SEO way. The benefits are astronomical. Its like buying real-estate in the new world where keywords are like cities and content is like real-estate. The only difference is in order to have a monopoly in this world, all you need is content. As EG entertainment continues to lead the way with cutting edge tools and marketing, be on the look out for whats next!. STUDIO… anyone